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Perfectly balanced product branding

Taking into account Yaskawa's long-standing experience in motor and drive production, Japanese roots, and focus on highest-quality products, we came up with a concept for a campaign that highlights the art and perseverance of making a masterpiece.


The concept '100 years of balancing power to perfection' encapsulates both - the core function of drive technology and the values of Yaskawa as a company.

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CLIENT
YASKAWA EUROPE

WHAT
CONCEPT AND VIDEO PRODUCTION

WHO
THE POINT, LISA KETTMAN-KERVINEN, VISUAL WORKS

Interested? We’d love to tell you more about the project.
Salvatore Ciancio.
salvatore.ciancio@thepoint.fi

The Point